Advertisement Clips

This section provides sound design examples of advertisement clips where its original sound design has been re-worked by me in order to demonstrate the very personal approach about the usage of sound characteristics and its dramatic construction. When to make a purchase decision on a product, not only do we become emotional attracted by its visual appearance, but also through our senses of how we perceive it through our ears! Emotional and corporate audio design can tell the ‘right story’ about a product. It can help to excite the listener and introduce the  brand-image and quality to a potential target audience.

Please agree to the DISCLAIMER before watching these videos as I do not have official permission nor right to use some of the videos. The content purely should serve for promotional purposes only!

Trailer Clips

The idea of a trailer or teasers is much like an advertisement spot. It is an illustration of the most important messages of a product or entire movie theme, cut down to a relatively short time. This is where creative sound design can shine in order to create an ‘earconic’ and memorable sound characteristic to the listener.